Green within Green

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What better place for our certified MAS green Freestyle flooring made from 70% recycled materials than in a forest?  That may sound crazy, but when our customer, David, used them in his cabin in the woods, the results were stunning!

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The tiles were great to work with and installed quickly.  We used them in the bath and kitchen.  The cabin was built in 1940 and the tongue in groove wood flooring is slightly irregular, probably cut at a local sawmill back in the day.  The tiles have “settled in” nicely and are comfortable to walk on.  It was the tile colors that led us to FreeStyle … because they have more of a vintage look.  We were glad to find a product made in USA with recycled content too.

David was gracious enough to send us some before pictures:

David M - Before (2)    David M - Before (4)

I’ve attached photos of the original 1940 Congoleum Gold Seal linoleum “carpets” I discovered in each room after removing two layers of vinyl sheet flooring from the 60’s and 80’s.  These photos are followed by the bare wood floors with everything removed.

David M - Before (1)    David M - Before (3)

Then I’ve shown several views of your tiles in each room.  I caulked the ¼” perimeter gap in both rooms with expandable caulk … My wife and I couldn’t be more pleased with your product.

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I am definitely an advocate of your product.  Your customer service has been exemplary…

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Thanks David!!

For more information please visit our FreeStyle, FreeStyle BioLock and Place N’ Go websites!  Or you can email us at 


Daycare flooring that just lets them play!

Place N’ Go flooring is the perfect choice for a day care center. Made with a highly durable and stain resistant wear layer, Place N’ Go flooring will stand up to the toughest kids activities. If students ever do creatively destroy a tile, just pick it up and replace it with a new one. Unlike laminate floors, it’s easy to take a tile out of the middle of the room and replace it.

License to Spill

Children will make messes. With Place N’ Go flooring, expensive carpet cleaning and harsh cleaners are a thing of the past. Spills are no problem – a little soap and water will pick everything up. Place N’ Go’s outstanding dirt and stain protection make them the right solution for your school or center.

More Comfortable for the Kids and Your Staff

Place N’ Go floors have a resilient composition that will make those hard landings a little softer for the kids. And for colder, winter months, Place N’ Go floors will be a lot warmer for bare feet than ceramic or vinyl tile.

SelecTech completes 90th flooring installation for Floyd’s 99 Barbershop

We recently completed installations of flooring at two Floyd’s 99 Barbershop locations. The installations in Costa Mesa and Woodland Hills, California represent the 90th Floyd’s 99 Barbershop location where SelecTech flooring has been put in place.

In a busy barbershop, barbers are on their feet all day. So, the comfort level of the flooring is not only critical to their health and well being, but the quality of haircuts they give. Floyd’s 99 Barbershop understands that simple premise and that’s why virtually every chair at their shops around the country are surrounded by our FreeStyle flooring.

SelecTech’s FreeStyle flooring addresses the needs of hair salons, spas and barber shops. Employing a cutting-edge (pun intended), interlocking technology, FreeStyle™ flooring installs quickly over existing floor surfaces–without glues or other messy adhesives and without having to completely move chairs and other furniture and equipment for long periods of time. This virtually eliminates down time and causes no business interruption.

Maintenance is another reason FreeStyle flooring has become popular with hair salons, spas and barbershops. Dyes and other chemicals used can damage certain types of flooring, sometimes permanently. With a durable wear layer, FreeStyle flooring is stain-resistant and built for the demanding requirements of the beauty industry.

Even in a very worst case scenario where you can’t get out a stain, it’s only necessary to replace the tile, not an entire section of floor.

Made from recycled materials and 100 percent recyclable, FreeStyle is available in a large selection of attractive styles and can be custom-designed to incorporate salon logos into the flooring.  To learn more about SelecTech products, including the FreeStyle flooring products, visit or call 508-583-3200.

New Color Added to the Place N’ Go Line Up

We are pleased to add a Place n’ Go version of a popular commercial color, Sonoran.  Sonoran is a beautiful but neutral tone we’ve introduced to replace our beloved and missed Travertine Beige.

Stone - Sonoran

Place N’ Go Sonoran will add warmth to any room in your house, while offering the same great benefits of all our other Place n’ Go colors: there’s no need to specially prepare your subfloor, Place N’ Go is water-proof, and there’s no adhesive required, meaning your installation will be a breeze. Check it out on our website or give us a call today!

SelecTech part of Gold Award winning team at 2015 Starnet Design Awards


The John F. Kennedy International Airport, International Arrivals/Customs – Terminal 1 flooring project was the Gold Winner for Environmental Achievement at the 2015 Starnet Design Awards. SelecTech was recognized for being part of the team that installed the flooring, which was led by Lane’s Floor Coverings & Interiors, Inc.

The project took place in October 2013 and involved the installation of 75,000 square feet of flooring at JFK Airport’s Terminal 1 and its baggage claim area. Our FreeStyle flooring product was used for this installation.

What makes the Starnet recognition particularly gratifying is that the JFK installation truly demonstrates the benefits of SelecTech flooring products. You will not find a busier area than an airport terminal, with foot traffic in abundance around the clock. The baggage claim area was never closed during the installation of this flooring. So, besides looking great, the project had little or no impact on operations.

We sincerely appreciate the recognition by StarNet and the people at JFK Airport for the opportunity. Click here to read more on the 2015 StarNet Design Award winners.

SelecTech’s European Sales Double!

In fall 2013, SelecTech inked a distribution agreement with Wolfgang Wambier to act as our European distributor for our StaticStop, static control flooring division. That effort included marketing SelecTech’s FreeStyle ESD products under the EcoStat brand. The Wambier name and SelecTech products have been a dynamic combination as sales doubled in 2014.

“We couldn’t be happier with how this agreement has worked out,” said Thomas Ricciardelli, president of SelecTech, Inc. “Not only has sales doubled, but this partnership continues to make StaticStop the only full-line static control flooring company with an international presence.”

For more information on Wolfgang Wambier, visit For more information on SelecTech ESD products, visit

SelecTech has it down, completes Fresenius Medical Center installation!


We recently installed 6,000 square feet of its FreeStyle Biolock flooring at the Fresenius Medical Center in Ashland, Kentucky. The new flooring was installed on the ground floor of the Center’s dialysis center.

“Medical facilities like Fresenius are treating patients with serious medical conditions. Simply put, they do not have the luxury of down time while installing or replacing flooring,” said Thomas Ricciardelli, president of SelecTech. “Our flooring employs a patented interlocking technology that virtually eliminates the need for adhesives. You don’t even need to remove the existing floor or move machinery or furniture for extended periods of time. Essentially, we can undertake a job like the one at Fresenius with zero down time.”

FreeStyle BioLock tiles are made from 70 percent recycled materials and are 100 percent recyclable. Other BioLock features include: Enhanced ergonomics and sound reduction; meets CA 1350 indoor air quality protocol; third-party IAQ certification by MAS Certified Green; and more. FreeStyle BioLock flooring comes with a 10-year commercial wear warranty.

To learn more about SelecTech products, including the FreeStyle and FreeStyle BioLock flooring products, visit